Sports Stars Who Are Moving the Most Sales on eBay

Certain athletes are lighting up the secondary market, generating serious buzz and dollar signs. From legacy legends to rising stars, these athletes are driving a surge in eBay sales — and it’s not just a flash in the pan. Here’s a quick rundown of the top movers in the month of September from Gemrate data, with insights into why they’re dominating collector interest and boosting their brand value.

Lionel Messi — The Argentine maestro continues to redefine soccer greatness. This September, Messi’s collectibles saw an incredible increase of $744,000 in sales, totaling $2.25 million — a monstrous 49% month-over-month jump. Regardless his autographs controversy earlier this year, his global appeal remains unmatched, and every new achievement or international performance keeps collectors hungry for more Messi stubs.

Michael Jordan— The GOAT of basketball. Even decades after retiring, MJ’s cards and memorabilia are still gold. His sales surged by $563,000 to hit a phenomenal $8.05 million figure, up 7% MoM. The Bulls legend’s enduring legacy continues to fuel collector passion and high-dollar auctions. The 1984 Michael Jordan Star # 101 that we covered is indeed one of the key sellers on eBay.

Justin Herbert — The young Los Angeles Chargers quarterback is one of the brightest stars in the NFL right now. His collectibles exploded with an $542,000 boost, reaching $1.15 million in sales — an eye-popping 89% increase. His rise to NFL stardom has investors betting big on his future.

Josh Allen — Another AFC quarterback, Allen continues to make waves. His sales surged by $438,000 to $1.62 million, +36% MoM. With a growing fan base and impressive on-field performances, Allen’s memorabilia is gaining serious traction.

Shohei Ohtani — The Japanese dual-threat pitcher and hitter is reshaping baseball. His collectibles saw a $404,000 increase to $4.55 million, marking a 9% rise. Ohtani’s rare ability to excel as both pitcher and hitter keeps his cards highly sought after.

Daniel Jones — The New York Giants quarterback is making significant market moves. His sales jumped $289,000 to $340,000, an astounding 509% increase. With the Giants showing promise, Jones’ collectibles are suddenly a hot commodity.

Jordan Love— Entering his second year as Packers starting QB, Love saw his sales climb $227,000 to $700,000, up 47%. His potential as a future franchise quarterback is catching the eyes of collectors eager to seize early opportunities.

Aaron Judge — The Bronx Bombers’ slugger continues to crush it on the market. His collectibles gained $199,000, totaling $1.85 million (+12%). Judge’s power and presence at the plate keep fans and collectors hooked. Find more about Aaron in our Top 20 most valuables rookie cards to collect from Topps.

Cal Raleigh — The Seattle Mariners catcher is a breakout star this season. His sales rose $196,000 to $620,000, up 46%. Rising performance and burgeoning popularity make him a name to watch.

Tiger Woods — The golf legend remains a perennial favorite. His collectibles saw a $179,000 bump to $460,000, up 63% MoM. Woods’ iconic status keeps his memorabilia in high demand, even years after his prime.

The takeaway? These athletes aren’t just making headlines on the field—they’re dominating the secondary market, proving that sports collectibles are as much about current momentum as they are about legacy. Whether you’re a seasoned collector or just getting started, these players are sure to keep the market hot in the months ahead.